So that the work of the judge speaker would not be reduced to the refutation of the negative information provided by the press or television about the decision of the SACERDOTE DI TEMI (judge), the speakers advised audience to take the initiative and get ahead of the negative.
“Law and Business” reports.
The training “Public Relations in Courts”, which was recently held in the capital, is intended for speaker judges. Here they were taught how, where and how to submit information to the public and the media, a law and business correspondent said.
A law and business correspondent said : The training “Public Relations in Courts”, which was recently held in the capital, was intended for speaker judges. Here they were taught where and how to submit information to the public and the media.
In order to bring objective information to the public, the courts should create their Facebook pages, websites and publish information on them.
Hasse Resenbro, Strategic Advisor to the Advisory Mission of European Union from Denmark, spoke about the appointment, with which you can convey your opinion to the public.
First of all, you should create key messages that should be as simple and concise as possible. And then they should be repeated several times in press releases, during press conferences or in interviews. Even if the interviewer not asking about it, key messages can be organically integrated into your response.
He also does not recommend providing too much information to journalists, because if a media representative understands something wrong and puts it on the Internet, then it will be distributed by other media.
Ilmar Kahro, Strategic Communications Advisor to the Advisory Mission of European Union from Estonia, advised to remain calm and persistently convey his opinion. Even if a journalist interrupts and builds up the pace of issues, you have to understand that this is his right.
In general, international experts suggest that judges change their view of representatives of the Fourth Estate and treat them not as enemies or opponents, but as an opportunity to tell their story to society.